Zoe Bailey, MBA, Chief Strategy Officer

Zoe is a Senior Business Leader, Board Advisor and Strategic Development Specialist, expert in influencing the delivery of commercially-focused business strategies.

Zoe coordinates and deliver the firm’s strategic framework at BDO working across business streams to ensure identification and delivery of priorities. Zoe also manages major change programmes aligned to the firm’s strategic framework. 

Zoe leverages deep knowledge of strategic business models across diverse organisational complexities to achieve business alignment and realise optimal results. This includes designing BDO’s strategic framework to set a compelling proposition for key stakeholders on future success, enabling financial gains of 8% in year 2, with 97% of clients recommending BDO & 85% of staff proud to be at BDO.

As a Senior Leader, Zoe coaches and mentors cross-functional business leaders to elevate their thinking, drive personal growth and ensure long-term success while nurturing collaborative stakeholder relationships up to board level to clearly communicate and win buy-in to future organisational goals.