Rethink Explained

Rethink is BDO’s global framework encouraging a broad reassessment around original business models and commercial assumptions, and that can be used to manage business priorities, address issues and leverage thinking:

  1. How to React to the crisis; ensuring that measures are taken to secure business survival in the short term
  2. How to build Resilience throughout the prevailing business environment; safeguarding vital elements of a company where necessary
  3. How to look forward to Realise the future benefits of sensible business decisions taken calmly and pragmatically.

You can use the framework as part of your strategic level considerations and discussions, regardless of the progress your organisation has made on the road to recovery, or the measures you have already taken.

We are aware the effects of COVID-19 has changed the UK and global economy and we are navigating our way through the new reality together.

Talk to us


Simon Gallagher, Partner, Head of Advisory


Partner, Head of Advisory, BDO London

020 7334 9191

[email protected]


Tim Foster, Partner <br>Head of Risk and Advisory Services, Midlands


Partner, Head of Risk and Advisory Services, Midlands

0121 352 6200

[email protected]


Mark Sykes, Partner, BDODrive


Partner, BDODrive, BDO Manchester

+ 44 (0) 7791 397544

[email protected]