BDO provided sell side advisory services to the shareholders of Innate-Essence, the functional drinks manufacturer. Innate-Essence was founded by former international footballer, Thomas Hal Robson-Kanu, and manufacture an array of branded and white label functional drinks under The Turmeric Co. and Raw Hydrate brands.
BDO supported the shareholders on the sale of a majority stake in the company to AG Barr Plc, a leading UK-listed beverage manufacturer, and home to brands such as Irn Bru, Funkin Cocktails and Boost Drinks, who were keen to acquire a top brand in the "functional shots" market.
Founder and CEO, Thomas Hal Robson-Kanu, said: "I created the brand as a convenient and great-tasting way to support wellness-conscious individuals and sportspeople like me. We've had a remarkable few years but with this latest milestone and such heavyweight backing, it feels like our journey is just beginning – we've unlocked a new level. The international potential is huge, and we can't wait to see what we achieve next. BDO's understanding of our sector and M&A expertise has been key to our success and getting this investment over the line."
Lorna Hopkinson led the deal for BDO. She adds: "Having worked with Thomas since his Series A investment in 2023, this latest deal is testament to the fact that with an exceptional leader, clear vision and a quality product, UK consumer brands can scale – at pace. This is a significant deal in the sector and positions the brand for global success."