Sale of Trade & Assets of Online Media UK Ltd to Catena Media Plc

Deal typeM&A
IndustryBusiness Services

Online Media is an affiliate marketing company that obtains new customers for large gambling operators through targeted marketing of specific geographies and sporting events. The owners have honed a highly effective player acquisition strategy based on 10 years’ worth of data and trading experience, which created effective tools and platforms for operating the business.

“Throughout all phases of the sale, from planning to completion, BDO provided invaluable guidance, advice and support. The sale process proved to be more complex than originally anticipated. Being able to utilise BDO’s resources proved to be critical in developing the structure of the deal. Having access to experts in every field, enabled us to avoid many pitfalls and negotiate the best deal for our business.”

Lee Morris – Director and Shareholder