• Acquisition of MoniMedia by Tag

Acquisition of MoniMedia by Tag

Deal TypePrivate Equity & Transaction Services
IndustryTechnology & Media
Sub-IndustryMarketing services & Media and entertainment
ClientWertheimer UK Limited

BDO has provided financial & tax due diligence and SPA advice on the acquisition of MoniMedia by Tag.

Tag, the creative production and sourcing partner to brands and agencies, has acquired MoniMedia a Hong Kong based experience-driven digital commerce agency. The acquisition further strengthens Tag's digital and eCommerce capabilities.

"It was great to have BDO’s support. They provided timely and commercial insights which supported our commercial negotiations and demonstrated they understood both our sector and the inherent challenges of entrepreneurial business. I look forward to working with them on future opportunities."

Eimear Larkin, Head of Corporate Development, Tag

"It was a pleasure to work with Eimear and the team at Tag on this transaction. 
The deal evidences our continued ability to deliver an integrated overseas service for our UK based clients in marketing services."

George Byron, Director, Transaction Services